Department: Sales & Marketing
Reports To: Sales Manager / General Manager
Job Summary
The Sales and Marketing Officer is responsible for developing and implementing sales and marketing strategies to increase company revenue, market presence, and customer satisfaction. The role involves generating leads, maintaining customer relationships, promoting products/services, and achieving sales targets.
Key Responsibilities
Sales Responsibilities
- Identify and develop new business opportunities and potential clients.
- Achieve monthly, quarterly, and annual sales targets.
- Conduct market visits, client meetings, and product presentations.
- Prepare quotations, proposals, and sales agreements.
- Maintain strong relationships with existing customers and ensure customer satisfaction.
- Follow up on inquiries, leads, and pending sales.
- Negotiate prices, contracts, and payment terms with clients.
- Monitor competitor activities and market trends.
- Prepare regular sales reports and forecasts.
Required Qualifications
- Bachelor’s degree in Marketing, Business Administration, Hospitality Management, or related field.
- Prior experience in sales, marketing, or customer service is preferred.
- Freshers with strong communication skills may also apply.
Required Skills
- Strong communication and interpersonal skills.
- Sales negotiation and persuasion abilities.
- Customer relationship management skills.
- Ability to work under pressure and meet targets.
- Good presentation and reporting skills.
- Proficiency in MS Office, excel, official software i. e IMS, MIS and marketing tools.
- Strong organizational and time-management skills.
Key Performance Indicators (KPIs)
- Sales target achievement.
- Number of new clients acquired.
- Customer retention rate.
- Marketing campaign effectiveness.
- Lead conversion rate.
- Revenue growth and market expansion.
Working Conditions
- Office and field-based work.
- Frequent client visits and meetings.
- May require travel for business promotion and marketing events.
Salary & Benefits
- Competitive salary based on experience and performance.
- Sales incentives and commission opportunities.
- Travel and communication allowances (if applicable).
- Career growth and training opportunities.